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Title - Awakes The Hidden Message Artist - Yoshiyuki Nakagawa
Printer - E
Circa 1899
Barbara Valentine
What Becomes a Legend Most? Pearl Bailey Blackglama Poster Style:U.S.A., c. 1970 Title - Awakes The HiddenOriginal poster of actress Pearl Bailey for Blackglama mink coats. Blackglama is a brand of dark mink coats known for their famous tagline and chic advertisements. The brand name comes from GLMA (Great Lakes Mink Association), the Midwestern ranchers producing these luxurious coats. GLMA hired a NYC ad agency to promote their product, coming up with the famous tagline "What becomes a legend most?" Capitalizing on celebrity culture and an aura of
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