Joico InnerJoi Preserve Protective Milk Matrix Food for Soft Hydrating

Matrix Food for Soft Hydrating Shampoo targets dry hair and instantly transforms it for touchable soft results

Bold cherry design for extra flair

These trimmers

When your hair is thirsty and parched

Joico InnerJoi Preserve Protective Milk Matrix Food for Soft HydratingThe naturally protective answer for color treated hair. Formulated with naturally derived ingredients like beetroot extract and raspberry seed oil this wellness wonder detangles hair and helps preserve hair color. InnerJoi Preserve formulas, which include Raspberry seed oil and Beet root extract have been developed specifically for fade fighting. Give your color treated hair just the care and protection it needs to stay salon vibrant longer